Wendy’s To Test ‘Dynamic Pricing’, Not Uber-Style Surge Pricing That Will Raise Prices At Peak Times
Wendy’s – Source: Mike Kemp / Getty Fast-food giant Wendy’s is clarifying that it will use “dynamic pricing”, not Uber-style surge pricing which would change menu prices during the day based on demand. If you’re familiar with Uber you’ve experienced the foolishness that is surge pricing. This pricing model can sometimes triple the price of … Read moreWendy’s To Test ‘Dynamic Pricing’, Not Uber-Style Surge Pricing That Will Raise Prices At Peak Times